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Objective | The project objective for Buddy was to provide a platform for dog owners and pet-sitters to connect in an easy, fast, and seamless way; making the dogs a priority and providing a solution for owners who need caretakers or a quick drop-in visit to their pet while out of town.


Concept | With the intention of connecting  dogs with their pals within the community; the concept for Buddy was inspired by the joy of making new friends and engaging in interactions that make dogs happy to be outside playing and enjoying the company of new best friends within their neighborhood.


Theme | Particularly focusing on bursts of energy and excitement that dogs radiate, Buddy adopts a thematic treatment with a colorful palette that is carried throughout the app; as well as an organic visual treatment.

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